How basiQa Provides Value to Corporate Marketing
As head of your organization’s marketing department, you’re dealing with
a lot: Competitive pressures, budget constraints, productivity issues—plus
the everyday headaches associated with production of your communications
programs and campaigns.
The last thing you need is a lagging creative deadline … a misprinted
postcard … an outdated database … or a missed detail that not only costs
you time and money, but can keep your organization from meeting its marketing
Leveraging your resources to accomplish more with less is key to thriving
in today’s economy—and basiQa helps you do just that. Only basiQa can
help you automate every aspect of your marketing production—from planning
to tracking, from output to fulfillment. And only basiQa gives you the
ability to automate all channels in your arsenal, including print, email,
text, social, PURL and text-to-voice communications.
basiQa’s centralized multi-channel marketing automation portal helps
- Get your message out quickly:
You significantly streamline your strategy-to-results timeline with
basiQa, assuring you’re able to communicate with your prospects before
the competition can.
- Save time and money: You eliminate
manual processes and time-consuming tasks associated with the production
of the components of your organization’s communications program.
- Integrate your programs: You’re
able to truly integrate your marketing. basiQa helps make sure messages
sent through all channels support one another to assure readership,
relevance, and results.
- Cover your market: You have the
capability to touch all targets in your market. basiQa centrally automates
all of your marketing, regardless of channel, so you get your message
out to your entire universe.
- Increase the efficiency of your team—and
your internal customers: You increase customer service, keeping
sales, field operations, satellite offices and other important constituencies
happy, while minimizing labor-intensive involvement in production details.